In 2015, E-40 had spent the past 5 years releasing double- and triple-albums (The Block Brochure had a whopping six installments). But then, the 47 year old rapper decided to switch things up by releasing an anomaly in his discography: a 7-track EP with themes of family, introspection, and god-fearing christianity.
So here’s an easy litmus test for this one: If a 7-minute version of “Across 110th Street” as interpreted by E-40 sounds good to you then you’re in luck, because that’s exactly how Poverty and Prosperity starts. No, he doesn’t sing the chorus (that’s Park Ave.), but his repurposing of Bobby Womack’s classic anthem into a tribute and commentary on his hometown of Vallejo, California is a surprising and welcome start to this release.
More surprises abound: The soulful Mike Marshall (who sang the iconic chorus of “I Got 5 On It”) helps turn “The Way I Was Raised” into a gospel dirge; “Appreciation” is practically pop country! Although its Uncle Kracker sheen may be overly saccharine to some, the sincerity of “Appreciation” pours through 40’s preaching. “I’ve been speakin’ these real deep messages for many moons, man,” he begins, before addressing the importance of loving family, difficult relationship issues, and how to help a friend addicted to drugs. Almost surreal in its honesty, it stands as one the more unique rap songs I’ve heard from a seasoned veteran and is a successful experiment in genre-blending.
Poverty and Prosperity is not without a classic Yay Area slapper. “Gamed Up” truly endows the listener with indispensable “game” (meaning knowledge or wisdom): “You can hate / Or you can learn”. But my favorite track is the closer, “The End”. Beginning ominously with a sample of Revelation 1:7, 40 then enters this dramatic track by reminiscing on a lost friend. In the second verse he rebukes Satan while owning up to his own habits (“Show me where in the Good Book say I can’t smoke a Taylor!”).
E-40 has always been in his own lane, but his messages of love and devotion are universal. As the man himself would say, “I ain’t above you, I ain’t below you, but I’m right beside you.”